Wednesday 3 September 2008

Innocent Smoothie Recipe book

A book which i really enjoy looking through is the Innocent Smoothie Recipe book. You might be thinking why does a recipe seem inspiring to me, but its not only the recipes inside which i love, but its the whole concept of the book which keeps in with Innocents fun and simple values. 

The book uses beautiful photographs, a simple layout which is consistent the whole way through, and the recognizable Innocent tone of voice, which gives the book a fun factor throughout transforming it from a usual boring uninspiring recipe book to a book full of joy and entertainment.

What is also amazing about this book is that the design is the same as the design of the product itself, which makes the book easy to identify on the book shelves. Innocent have produced a wonderful informative and fun little book which never gets boring and that can be read over and over again.

1 comment:

James said...

what kind of things can be made with a smoothie, I'm intrigued.